• Insight
  • Integrity
  • Impact

Clear & Compelling Business Writing, Content Marketing and Research Insights

For more than 20 years, CorningWorks has developed marketing materials and business plans and provided strategic research for companies large and small, helping our clients to grow and thrive.

CorningWorks provides insight to understand your industry and market landscape, and how your customers think. We help you focus resources where they’ll have the greatest impact. If you have a jumble of ideas or a patchwork of drafts, we excel at organizing and honing them into sharp and effective materials that deliver results.

We’ve helped Fortune 1000 firms, start-ups, non-profits, and small-to-mid-size companies understand their markets, focus their strategies, and wield the power of the written word to tell their story and communicate their value to the marketplace.

We’ll develop a tailored solution to meet your needs and budget, and help your business soar.

A More Nuanced View

If there’s one thing we’ve become more aware of recently, it’s the damage and misunderstandings that can come from stereotyping large groups of people, whether politically, socio-economically, racially, or otherwise. The same is true of generational stereotypes like Boomers, Generation-X, or Millennials. No group composed of tens of millions of people is a monolith. Read more:

Labels Like “Millennial” and “Boomer” Are Obsolete

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Credit to: Niraj Dawar